Philips have announced several updates to their HomeKit-compatible smart home lighting range, Hue. Firstly, the new starter kits offer better value for money.
The flagship White and Color Ambience kit bundled three bulbs and a hub for $180, the new generation adds a fourth bulb and sells for just $199. The new white ambience kit sells for $150 and the cheapest entry point into the Hue ecosystem is now the White starter kit for $99, which features 4 A19 white bulbs and a hub.
Hue also announced that new suspension and ambience ceiling Hue lights will go on sale from October, as well as selling multi-pack bulbs for the first time (i.e. four standalone additional bulbs, no hub) …
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Whilst Philips Hue is considered to be a market leader in HomeKit lighting solutions, the HomeKit ecosystem is rapidly expanding with more companies coming onboard all the time, so it makes sense for Hue to make its offering more price-competitive. (Just yesterday I reviewed a new hub-less multicolor bulb.)
The new Hue 4-pack starter kits give customers more for their money, as they replace 3-light packs that were only slightly cheaper.
Philips also announced that they will start selling multipacks of 4 bulbs (with no bundled hub), so dedicated HomeKit fans can flood their house with Hue bulbs at a lower price than ever before.
Along with the package adjustments, Hue announced a new Cher suspension fixture featuring a White Ambiance light, which will retail for $229. This is a stylish wide-orb light that hangs from the ceiling, designed to sit above a kitchen counter or dining table.
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