Jio Phone to Slow Feature Phone to Smartphone Conversions: Counterpoint

Jio Phone to Slow Feature Phone to Smartphone Conversions: Counterpoint


JioPhone, the ‘India ka smartphone’ unveiled by Reliance Jio recently, is going to be a factor in slowing down the trend of giving up feature phones for smartphones, new research said on Thursday. According to Counterpoint Research, the VoLTE-enabled JioPhone will have a major impact on the mobile market.

The latest research by Counterpoint also claims that the LTE installed base of handsets crossed 150 million units in India – putting the country only behind China and the US. It predicts that India can beat the US’ installed base in the next one year.

Counterpoint said that the smartphone shipments in India grew just 4 percent in Q2 2017 and the top five brands “contributed to almost 70 percent of the total smartphone market.” In Q2 2017, the Chinese smartphone brands remained strong and are contributing to more than half of the total smartphone shipments.

“It is their [Chinese brands] second successive quarter when their market share is well over 50 percent after they took over local players in 2H 2016,” Counterpoint said in a statement. In terms of brands, Xiaomi, Vivo, Oppo and Gionee were the fastest growing smartphone brands. The report said that these brands have lately focusing on offline presence.

Sharing the smartphone shipments for Q2, Counterpoint claimed that Samsung retained its top spot with 24.1 percent market share followed by Xiaomi with a market share of 15.5 percent. Vivo (12.7 percent), Oppo (9.6 percent), and Lenovo (6.8 percent) were the other three vendors in top five smartphone brands.

Listing top smartphone models, Counterpoint said that the Xiaomi Redmi Note 4 and Redmi 4 were the top selling…



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